Carrie Linz is the Manager of Analytics and Insights at First National Bank, where she develops data driven strategies and analytics to help optimize customer and shareholder outcomes. Her primary responsibilities include marketing analytics, advanced data mining, data engineering, and test and learn analysis. She graduated from Lycoming College with degrees in business administration and mathematics. Throughout her career, she has leveraged these degrees by holding positions that work with both technical teams and business partners. Prior to banking, she worked in marketing analytics at Dick’s Sporting Goods. She values fun in the workplace by coordinating book clubs, bracket challenges, and lunch and learns. Outside of work, Carrie is an avid sports fan (all Pittsburgh teams) and enjoys chasing around her 2 young kids.

Learn more about her on LinkedIn at: https://www.linkedin.com/in/carrielinz/